Jeffre/Patton Go Mobile

Haven't seen it yet, but Justin Jeffre's campaign says he and Michael Earl Patton are touring Cincinnati's 52 neighborhoods in a Mobile Communication Unit. In an e-mail from the campaign, the MCU is described as a "graphically enhanced bookmobile that can be strategically deployed to distribute political messages and campaign information in an interactive, multimedia, street-level fashion."

Jeffre's friend, Nick Lachey, was scheduled to christen the MCU on Saturday with a bottle of Over-the-Rhine Ale.

Jeffre's quote from the MCU announcement: "A digital revolution and wireless technology allow for more efficient means of communication...We need to move beyond name recognition. Instead of drawing attention to our names, we need to draw attention to the presence of our ideas, so we can promote a deep discussion about the direction of our community."