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Wednesday, March 12, 2008

Yup, you saw a LOT of ads

From the Wisconsin Advertising Project


Despite Coming Up Short, Obama Outspent Clinton almost Two-to-One


Repub’s Remain Virtually Silent; McCain, Huckabee Aired No Ads

MADISON, WI – Barack Obama spent nearly twice as much money on TV advertising in Ohio than did Hillary Clinton. Despite both candidates hitting the airwaves on February 12th, the Obama campaign enjoyed a solid advantage in the number of spots aired throughout the duration of the Ohio campaign.

In the high-profile Ohio presidential primary campaign, the campaigns of the two Democratic candidates for president aired over 16,000 spots, spending approximately $6.8 million. Obama outspent Clinton by a margin of nearly two-to-one, with the Illinois Senator spending over $4.4 million to air just over 10,000 spots. Clinton spent $2.3 million and aired just over six thousand spots. Republicans were largely absent in Ohio; neither John McCain nor Mike Huckabee aired a single ad leading up to the Ohio primary.

Interest group spending became a factor in the short Ohio campaign as well with three groups spending money advertising on behalf of the Democratic presidential candidates.

American Leadership Project (ALP), a 527 group supporting Clinton, spent over $80,000 and aired over 175 ads. Obama saw more advertising on his behalf, with the Service Employees International Union (SEIU) and the United Food and Commercial Workers International Union (UFCW) spending over $1 million combined to air nearly 2,500 spots. Groups supporting Obama ran more ads than groups supporting Senator Clinton in every media market. These advertisements accounted for just over 15 percent of the total advertising in the state.
Overall, advertising in the Democratic primary produced over 19,000 spots, costing approximately $8 million.

Over one-fifth of Clinton’s advertisements contained negative content, while less than five percent of Obama’s ads were negative. All these ads drew contrasts between the two Democratic candidates. In general, the tone of the campaign was positive, with the vast majority of ads from both campaigns promoting their candidate. The "3am phone call" ads did not air in Ohio media markets, but did receive extensive coverage on the news.

These are among the findings of a new report from the University of Wisconsin Advertising Project that analyzed data obtained from the TNS Media Intelligence Campaign Media Analysis Group (TNSMI/CMAG). The report, supported by the Joyce Foundation and the Midwest Democracy Network, analyses political television advertising in seven Ohio media markets (Cincinnati, Columbus, Cleveland, Toledo, Dayton, Youngstown, Charleston) from February 1 to March 4.

"We saw some significant differences between Ohio and Wisconsin", says Ken Goldstein, a political science professor and the director of the University of Wisconsin Advertising Project.

"Although Clinton was outspent on the air in Ohio as well, it was by a two to one margin and not the five to one margin we saw in Wisconsin. Also, in Ohio, the Clinton campaign was up at the same time as Obama and was not dark for the first week of the contest like in Wisconsin."

Goldstein also noted, "We saw the first significant outside group buys in Ohio. Union supporters of Barack Obama aired over a million dollars in advertising and comprised about 15% of the total ad spending." As the campaign continues and as we head into the general election, we should expect to see more groups airing ads and comprising an increasing proportion of the political messages seen on TV.

The study also found:

• Except for the BCRA disclaimer taking responsibility for her ad, Clinton narrated less than one-fifth of her ads, while over 60 percent of all Obama ads featured the Illinois Senator speaking on his own behalf.

• Both Democrats focused most of their advertising on the issues of jobs, health care, and trade.

• Obama advertised heaviest in Cleveland, Cincinnati and Columbus while Clinton directed most of her ads to the Youngstown, Columbus and Cleveland markets. The Obama campaign out aired Clinton in every media market except Youngstown.

• The Clinton campaign mentioned NAFTA 1,190 times in their advertisements, while the Obama campaign mentioned NAFTA 1,108 times.

• Senator Obama aired twice as many unique ads as Senator Clinton.
Total By Market Airings Money Spent

Cleveland 3,776 2,700,000
Columbus 3,445 1,600,000
Cincinnati 3,383 1,500,000
Dayton 2,377 750,000
Toledo 2,605 650,000
Youngstown 2,691 600,000
Charleston, WV 731 150,000

TNS Media Intelligence/CMAG with analysis by the Wisconsin Advertising Project


at 2:45 PM, March 12, 2008 Blogger Quim said...

I am pretty sure Ron Paul didn't spend a dime in Ohio, nor did he set foot here and he got twice the percentage of votes that he got in many other states.
Obama is going to have a lot of favors to pay off when he gets elected.

at 3:26 PM, March 12, 2008 Anonymous Anonymous said...

Obama out spent Clinton because he raised mire money than she did.

February Fundrasing Totals:

Obama: $55 million
Clinton: $36 Million
McCain: $12 million

at 4:12 PM, March 12, 2008 Anonymous Anonymous said...

There's a reason why McCain kept quiet; he was too busy lobbying for Airbus, a French company, to receive the largest contract in the history of the US Air Force.

Who could have predicted that close and substantial ties to lobbyists for John McSame might lead to some uncomfortable questions. Meet John McCain's Airbus campaign plane -- and his fundraising lobbyist pals who work for Airbus. Let's start with names:

“McCain has spoken out for years against the influence of special interests in Washington, but his campaign includes a number of prominent Washington lobbyists, including campaign manager Rick Davis, who founded a lobbying firm, and top political adviser, Charles R. Black Jr., chief executive of a well-known Washington firm. Neither of them lobbied for Airbus."

"McCain finance chairman Thomas G. Loeffler and Susan E. Nelson, who left Loeffler's lobbying firm to be McCain's finance director, both began lobbying for Airbus's parent company in 2007, Senate records show. William L. Ball III, a former secretary of the Navy and frequent McCain surrogate on the trail, also lobbied for Airbus, as did John Green, who recently took a leave from Ogilvy Public Relations to serve as McCain's legislative liaison."

“McCain spokeswoman Jill Hazelbaker said the senator from Arizona and his advisers have done ‘nothing improper’ in the tanker deal. ‘John McCain was never personally lobbied on this issue,’ she said."

McCain claims the process was clean, and all he wanted was a "fair deal" for all involved -- but that process has now spawned a protest filing from Boeing and a whole host of questions about the Air Force allegedly manipulating data to keep Airbus in the selection process. And that makes me wonder about the upsurge in campaign donations to McCain from related industry groups. Via HuffPo:

McCain, the presumptive GOP presidential nominee, played a crucial role in blocking the deal to build air tankers from going to U.S.-based Boeing, instead paving the path for EADS to score the loot. He framed his decision as an example of political integrity; Boeing has previously been exposed of contract abuse. But a review of campaign finance donations and lobbying records suggests that money and personal lobbying may have also been in play.

On January 15, 2007, McCain appeared at Alabama Gov. Bob Riley's gubernatorial swearing in ceremony and formally called for multiple bidders in the tanker deal. The push for an open process had only one true beneficiary, however, and that was the Northrop Grumman/EADS consortium, which was poised to be Boeing's sole competitor.

A day after McCain made his proclamation, the contributions began to flow. John Green, a lobbyist for EADS donated $2,100 to the senator's presidential campaign. Ten days after that, Michelle Lammers, the "Chief of Staff" for EADS North America, gave $250 to the McCain campaign. It was her first political contribution ever. Less than a month later, the long-time head of EADS' government affairs program, Samuel Adcock, made a $2,100 donation to McCain. And eleven days later, Ralph Crosby, the head of EADS North America, donated $2,300 himself.

All told, as documented earlier by CQ PoliticalMoneyline, McCain received more than $15,000 from EADS and its subsidiary, Airbus North America. Not only was this the highest amount received by any federal candidate, but prior to 2006, not a single employee from EADS had ever contributed to McCain. Two Airbus employees did donate nearly $4,000 for his 2000 run at the White House.

at 4:18 PM, March 12, 2008 Anonymous Corey said...

Obama's not going to have to pay off favors, that's the beauty of it. The bulk of his money was donated my regular people, a couple of bucks at a time.

Clinton on the other hand....not so much.

I think it's pretty funny that after Clinton's big "victories" last week, she's now even further behind in the delegate count. The poor woman is just grasping at straws.
And coming off a bit desperate and yet obnoxiously entitled at the same time.

at 7:41 PM, March 12, 2008 Anonymous Anonymous said...

If you count the electoral votes and match those to the states that the Democrats will definitely win, they come up short.

The Democrats have to win Ohio. They can't do that without Ted Strickland. However Hillary can't win in November without Barack Obama on the ticket.

The ONLY choice that will ever allow a Democrat to win the White House in 2008 is to have Ted Strickland on the ballot as Vice President.

Ted, Keith, Elizabeth and the rest of the clan... I know you are reading this. Think about this... There is only one way.

Take one for the team Ted. Say yes to an Barack Obama --- Ted Strickland ticket.

Do the math. You know I'm right...

at 10:20 PM, March 12, 2008 Anonymous Anonymous said...

Second thought Chickeezee for VP.

Chickeezee SMASHED IT the other night!

at 10:25 PM, March 12, 2008 Anonymous Anonymous said...

I'll vote for McCain/Romney. I'm tied of supporting the lazy.

at 11:49 PM, March 12, 2008 Anonymous Anonymous said...

Pay attention, libs. Monica Lewinsky's ex-boyfriend's wife and her philandering hubby will steal the nomination from Barack Hussein Obama. Do you folks really think that she-banshee from hell has come all this way hanging on her hubby's coat-tails, suffering his infidelity and walking one step to the left and behind him just to have the Big Prize snatched at the last moment by a smooth-talking nobody with an empty resume? Not on your life. Watch it happen on C-Span. That way you won't miss any of the teeth, hair and eyeballs all over the Democrat National Convention floor. Then Clinton will lose the general election to John Sidney McCain. Do you really think anyone in his right mind wants her to be Commander-in-Chief of the US Armed Forces in time of war?

at 2:31 AM, March 13, 2008 Anonymous Anonymous said...

7:41 is a concern right wing troll. Yea, this guy has THE MATH just like KKKarl Rove had THE MATH in the '06 midterms.

at 10:53 AM, March 13, 2008 Anonymous Anonymous said...

Hussein needs a running mate in accord with his fiscal policies. I hear Fidel Casto is available. Since OB is a little lax on borders as well, it should not be difficult to get him up here. It's a shame Spitzer resigned, because we could have fixed Fidel up with a legitimate license as well.

at 11:11 AM, March 13, 2008 Anonymous Anonymous said...

Hey, Fidel would help him with the Hispanic vote!! He's weak there anyway!! All but Florida Cubans, who already know Socialism's a bad deal, but Dems don't count them as freinds in the first place.

at 12:52 PM, March 13, 2008 Anonymous Anonymous said...

Any Dem will wipe the floor with McSame. He and his lobbyist staff are offering us the same disastrous policies that Bush has pawned off on us. More wars, 100 years in Iraq, more tax cuts for the top 1%, and philandering, old man McSame even admits that he "doesn't understand the economy".

Buh-bye GOP crooks. No more soup for you.

at 4:09 PM, March 13, 2008 Anonymous Anonymous said...

12:52 pm, are you one of the true believers on the left who think that either Barack Hussein Obama or Monica Lewinsky's ex-boyfriend's wife is qualified to be Commander-in-Chief of the US Armed Forces in time of war? Surely you are smarter than that. But maybe not. Maybe you also think that the war should be dealt with by retreating in the middle of it and leaving the thugs and murderers of Al Qaeda and their Taliban, Iranian and Syrian fellow-killers in control of the Middle East and its oil. You would leave our staunchest ally, the only Democracy in the Middle East, Israel, at the mercy of the millions of Arab and Persian Muslims who want all Jews dead and the state of Israel teminated. That is a prescription for disaster, including nuclear war, and that is exactly what Obama and Clinton propose. As I said, surely you are smarter than that.

at 6:45 PM, March 13, 2008 Anonymous Anonymous said...

4:09 is a classic fear-mongering right wing kook.

Sorry Charlie, the American people are not buying your brand of bullsh*t anymore. Your ilk have decimated our economy at the expense of making the top 1% CEO's-their main campaign contributors-richer, while bilking the middle class. Bush and his gang started a war in Iraq on false pretences, dropped the ball on Afghanistan, and then f'ed up their own war plan (or lack thereof) in Iraq. They are the gang that couldn't shoot straight.

The American People will cast their lot with either of the Dems over Old Man McSame, who is temperamentally unfit to be president of the United States. Nobody will sleep well if that hotheaded Manchurian Candidate has his finger on 'The Button'.

at 9:00 PM, March 13, 2008 Anonymous Anonymous said...

6:45 pm, you leftist simpleton, clinging to your dem/lib talking points to the detriment of common sense. It is not fear-mongering to face the ugly, harsh realities of today's dangerous world. It's realpolitik, something you leftist la-la land thinkers seem to know nothing about and simply condemn every time you run into it. The last bloody thing this nation needs is some leftist fruitcake like you or like Clinton or Obama at the head of the most powerful nation in the history of the world.
Come November, hold onto your marxist hat, dude, 'cause John Sidney McCain is going to be your new president, thank goodness.

at 11:03 AM, March 14, 2008 Anonymous Anonymous said...

Dream on 9:00, I want some of whatever you are smoking. Years of listening to Rush the drug abuser and O'Liely have corrupted your fascistic little brain cells. Please seek the mental help you so obviously need.

Military Leaders Fear A McCain Presidency

"It's 3 a.m. Who do you want answering the phone? Not John McCain, say some military leaders: "I think his knee-jerk response factor is a little scary.""


McSame is toast.

at 4:19 PM, March 14, 2008 Anonymous Anonymous said...

11:03, sorry, unlike you and your "anything goes" dem/lib buddies, I've never used any form of drugs except as prescribed by my physician. I've also never been drunk or high from any kind of alcohol. I'm stone-cold sober 24/7 and always have been. That's why I perceive reality so much better than you do. McCain will be toast alright, the toast of the town once he beats Monica Lewinsky's ex-boyfriend's wife in November. He won't have to beat Barack Hussein Obama, because the Clintons will steal the nomination from him so deftly he won't even know what hit him. The subsequent fracturing of the Jackass party into internecine warfare plus the latest Nader performance of his "I'm important" imitation will seal the victory for John Sidney McCain, and probably also result in the regaining of GOP majorities in both houses of Congress. Just the thought of it makes me feel like singing.

at 5:59 PM, March 14, 2008 Anonymous Anonymous said...

Why am I not surprised that the Right Wing Kook is a teetotaller? Do you know who else in history were teetotallers? Adolph Hitler, Henrich Himmler, Osama Bin Laden, Vladimr Putin, HP Lovecraft and Malcome X. And of course George W Bush (although he's a reformed drunk, so I'm not sure that he counts).

Compare that with a list of famous drinkers who include Sir Winston Churchill, FDR, Eisenhower, George Washington, Thomas Jefferson, Benjamin Franklin, JFK, Lincoln, Douglass MacArthur, Mark Twain, Lord Byron, Shakespeare, Frank Lloyd Wright, Kipling and Socrates angst others.

Oh yea, add Jesus to that list of people who drank.

That's some great company that you are in, wingnut. I know which group that I will cast my lot with.

I hope that those 'doctor prescribed drugs' that you take include Prozac, because you need it!

at 12:41 AM, March 15, 2008 Anonymous Anonymous said...

5:59 pm, can you say, "Change the subject," spinmeister? You accuse me of doing drugs, I deny it and then you accuse me of somehow being morally deficient and a member of bad company because I don't and have never done drugs or alcohol either. I follow the biblical prescription on alcohol: drinking is not a sin; drunkenness is. Drugs are merely euphoric poison, and common sense dictates avoidance.

But no matter. Folks like you are never satisfied with facts, and always strive to be as contentious as possible. Makes you a good Democrat. I sure hope you are a delegate to the Democrat National Convention in August. Your belligerence and hostility will come in handy when the fertilizer strikes the revolving blades on the convention floor. That moment will come when it becomes clear to all the Moveon.org leftists that the Clintons have stolen the nomination from Barack Hussein Obama. I'll look for you. You'll be the one with his hands around the neck of a fellow Jackass party member who disagrees with you. Wouldn't miss it for all the tea in China.

at 12:59 PM, March 15, 2008 Anonymous Anonymous said...

The Right Wing Kook is also a bible thumping lunatic. Big freaking surprise. Hey wingnut, Jesus drank wine, or do you choose overlook that passage? Nice company that you are keeping there. Say hello to your fellow teetotaller Adolph, will you?

I hope that you are keeping to the bible's other prohibitions as well, including the ones against wearing clothing made from polyester or any other man made fibers ('or dress in clothing that pertains to a man.’ Deuteronomy 22:5), eating Shellfish and pork (Leviticus 11:7,10) and shaving (Leviticus 19:27). Of course you bible thumpers are typically rank hypocrites who like to pick and choose what part of the bible that you wish to follow. You certainly have chosen not to follow Jesus' words about helping the poor, peace and love.

While you are busy worrying about the communist conspiracy to sap and impurify your precious bodily fluids, we Dems will be governing this great nation and undoing the massive damage that your wingnut ilk have inflicted upon our country. You see, most of us Dems don't care if Hillary or Obama win; we are happy with either choice-either one will wipe the floor with tired Old Man McBush.

I hope that Hillary wins, just to drive the screws into you a little deeper, wingnut. It's going to be a miserable eight years for you; Your best bet to keep what tiny little bit of sanity that you posses intact you should barricade yourself into your little hovel and avoid reading or watching the news. Then again watching you melt down as the GOP crumbles is going to be priceless. I wouldn't miss it for all of the whisky in Scotland!

at 5:08 PM, March 16, 2008 Anonymous Anonymous said...

Mention the Bible or Jesus Christ and the village atheists get all hot and bothered trying to show how their liberal, new age, secular humanism is superior to the Christian faith. 12:59 pm, 3/15, is one sad example. Like mushrooms after a summer rainstorm, others may pop up before this thread is finished.
The sarcastic jerk in question obviously can't think clearly. Based on his fevered analysis of my previous comments, his peculiar conclusions lead him to accuse me of being a teetotaler, insane, ignorant, illiterate, out of touch with current events, a Bible thumper who does not know his own Bible and who cherrypicks the scripture he follows, an "adolph" meaning nazi, a hypocrite, a believer in bodily "humors" or fluids (as in Confederate General Stonewall Jackson), an anachronistic anti-communist, a person who turns his back on the poor and a person who knows no peace and does not love. No wonder the man is a member of the Jackass party; he's a blithering fool who doesn't know his butt from a hole in the ground. I'll bet he's a barrel of laughs at a party--after he's worked his way thru two pints of Mogan David or a six-pack and a half of Bud.

Enough of these mutual insults. It's hard for me to insult someone for whom I feel a profound pity.

Clinton WILL win the nomination. She and her profligate hubby will steal it from Barack Hussein Obama and fracture the Jackass party in the process. Toss in Ralph Nader's latest imitation of being important and voila, our nation will rejoice (while the thugs and murderers of al Qaeda weep and gnash their teeth) with the election of John Sidney McCain to the office of Commander-in-Chief.

Hey, profane atheist boy, lay in a goodly supply of Jim, Jack and Cutty. After November's election you'll need the chemicals to soothe your dashed hopes and squashed socialist, secular progressive dreams. Meanwhile, and I mean this, I will pray for you.

at 11:00 PM, March 16, 2008 Anonymous Anonymous said...

Secular Humanists have never started crusades, inquisitions or caliphates. Those are started by bigoted, holier-than-thou bible thumping zealots like our right wing kook here. You know the type, those who live in glass houses and yet insist on throwing bricks. So how about it, do you keep to the other biblical prohibitions, like shaving? If you shave you are an enormous hypocrite (which we know that you are!). You have, by your own words in this thread and so many others, shown yourself to be a teetotaling, insane, ignorant, illiterate, out of touch, Bible thumper who does not know his own Bible and who cherrypicks the scripture he follows. And a major lunatic.

Dream on wingnut; Nader got no support in 2004 and has even less this time around. The Greens are not even supporting him. The Dems will unite around whoever wins; the only people are caught up in the primaries are the right-wing media. John W. McSame will lose 47 out of 50 states. Keep drinking up whatever that drug-addled hypocrite Limbaugh and FalafelMan keeps telling you. And please, take the WHOLE Prozac from now on-do not break it in half.

And please Wingnut, I would never drink cr*p like MD or Bud; try Bordeaux, Johnny Walker and Heineken next time. We aren't all skin-flints with horrid taste, like you.

at 11:20 AM, March 17, 2008 Anonymous Anonymous said...

11:00 pm, it's obvious my prayers for you aren't working yet. I threw in the Mogan David and Bud, because they indicate your low standards. I've never tasted either one.

A last parting word to you, banjo-eyes. The Bible clearly says that one day every knee shall bow and every tongue confess that Jesus Christ is Lord to the glory of God the Father. That includes you. For your sake, I dread that day, because all your hatred and sarcasm will have dried up and choked you as you view your eternity. It won't be pretty, and it won't be fun, and it won't be cool. As I said in my previous comment, I pity you.

Happy St. Patrick's Day!

at 12:01 PM, March 17, 2008 Anonymous Anonymous said...

I can picture the Right Wing Kook; alone (of course) in his little hovel. Beard a foot long. TV fixed to Fox News, radio set on Rush, a bible in one hand and a bottle of Prozac in the other. Debating with himself whether to take the Prozac or not-when he takes it he stops hearing "the voices". He thinks that those voices are Jeebus talking directly to him. What to do?

Take the Prozac Wingnut. Take the whole pill, do not break it in half. It's alright to talk to god, but when he begins to talk back, you need to seek mental help. Stat.

at 12:50 PM, March 17, 2008 Anonymous Anonymous said...

Secular Humanists never started crusades? What about anti-smoking, anti-gun, and the entire "envrionmental movement"? These are nothing more than exercises in political power from the left, with the goal of creating a disarmed, easily controlled population led by liberals. The entire history of the Soviet Union is a secular humanist crusade.

Al Gore is the pope of global warming, and you'll force everyone to do whatever he says. Hussein Obama is your caliph in waiting, and you'll force everyone to do whatever he says. Quit badgering Christians about 12th century events, and check the damage your crusades are doing right now, and indeed intend to do in the future.

at 4:01 PM, March 17, 2008 Anonymous Anonymous said...

Anti-smoking laws are the same thing as the Crusades and the Inquisition. That's some warped logic from The Right Wing Kook. But it's no less than we expect from him. Sitting alone all day and all night gives lunatics ling the Right Wing Kook ample time to invent complex conspiracy theories.

So in addition to being a bible thumper, our Right Wing Kook is a smoker and a gun nut. as for the smoking; doesn't all of that smoke sap and impurify all of your precious bodily fluids? As to the guns, would Jesus have carried a gun? We can add to that picture of the Right Wing Kook, alone (who would want to be near him?) in his little hovel with a foot long beard simultaneously watching O'Liely and listening to that druggie Rush. Puffing on a cancer stick, desperately clutching one of his guns with one hand, and a bible with the other hand. Ammo stacked up everywhere, waiting for the Commies to come and get him. Pretty pathetic.

Another zealous, bible thumping right wing hypocrite. Big surprise.

Put on your tin hat wingnut, take your meds and try to leave your hovel occasionally, for the sake of that teeny, tiny piece of sanity that you night still posses.

at 9:41 PM, March 17, 2008 Anonymous Anonymous said...

Would you mock a Muslim for invoking the Koran? Do you think you'd live long if you did?

That history is a little more current than the Inquistion, and it's part of Hussein's upbringing. You'll find out.

at 11:01 PM, March 18, 2008 Anonymous Anonymous said...

9:42 is a fear-mongering coward. Oh, cry for the poor, discriminated against christianists.

Boo freaking Hoo.

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